Open enrollment

Print and billboards for an enrollment season, shot in a real clinic on a Sunday.

Client
Bluefield Health
Usage
OOH and digital
Production
Corbett Health Media
Shot in
Atlanta, GA
Year
2025
Job 03 01
Fig. 01

One day in a closed clinic in Midtown. Six looks, a clipboard and a reassured face for the billboards along the connector; the digital set carried the corridor and the window.

Fig. 02 At reception with the real nurse.
Fig. 03 The window, phone, relief.
Fig. 04 Wide waiting room, reading nothing.
Fig. 05 The listening face they asked for.
Fig. 06 Corridor walk for the web banners.
Fig. 07 Something the photographer said.
Fig. 08 Reflector in, checking the call time.
Fig. 09 Straight to lens, hands folded.
Fig. 10 Card to camera, the digital hero.